Sales and Persuasion
Master the science of persuasion and ethical influence from one of the world's leading behavioral science authors.
Daniel Pink teaches the science of moving others — not through manipulation but through understanding human motivation, cognitive biases, and decision-making. You'll learn to frame, pitch, persuade, and influence ethically using principles from behavioral science and social psychology.
What You'll Transform
- Science-based persuasion techniques
- Ethical influence framework
- Understanding of human motivation
- Compelling pitch and framing skills
Best For
- • Business professionals and entrepreneurs
- • Anyone wanting to be more influential
- • Ethical persuaders and leaders
Why This Works
Behavioral science reveals that effective persuasion mirrors how the brain already makes decisions. Pink's framework works with human psychology rather than against it.
Energy Flow Review
Daniel's intellectual rigor combined with practical exercises bridges theory and application perfectly.
“The intellectual complement to Voss's tactical approach. Science meets persuasion.”
Skip if: You've read To Sell is Human and Drive thoroughly.
Included with platform subscription
Course Details
- Duration
- 14 days
- Daily Time
- 25 min/day
- Format
- video
- Language
- English